Unveiling the True Value of VFX and Animation in New Zealand
We’re excited to announce the launch of our first industry survey, conducted by the independent firm Premium Research. This survey is critical to understanding and promoting the value of the VFX and animation industry to the New Zealand economy. The survey has been drafted and will soon be sent to you via the research company, so please look out for it.
Why are we doing this survey?
The economic impact of the VFX and Animation part of the screen industry in New Zealand is largely unknown and often undervalued due to a lack of robust data. This influences how government stakeholders perceive and support our part of the screen sector. By gathering accurate information on revenue, employment, and industry growth, we can advocate for greater support, rebates, and recognition.
Your insights are crucial for the future growth and sustainability.
For an example of a successful industry survey, check out the NZGDA’s 2023 Survey: NZGDA Interactive Media Industry Survey 2023.
Who Will We Be Surveyed?
VFX facilities and businesses that service both domestic and international productions.
Animation businesses that service productions or develop their own intellectual property (IP).
Independent VFX workers contracted directly to productions.
Animation and VFX vendors serving the advertising industry.
Meeting Request
We’d love to meet with you to discuss the survey process, answer any questions you have about how the data will be collected and presented to ensure commercial sensitivity is maintained.
Your participation is invaluable, and we look forward to connecting with you!